Do you want to teach full-time, but aren’t sure if you want to teach 15, 20, 25 classes a week? Are you uncertain of how you can make it work financially? You are not alone – and you definitely don’t want to miss this episode!

On this episode of the podcast, Calgary-based yoga and meditation teacher and life coach, Tracey Delfs, shares how she became a successful entrepreneur and how she created a business around yoga, without teaching 20 classes a week.

Tracey and I talk about the different aspects of her business, how she created them, her business recommendations, and much more. Enjoy!

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Business Lessons

• How many classes do you want to teach in a week? And what do you want to do on the side?
• Find something that you love that can compliment your teaching
• Remind yourself that there is more to yoga than the just the physical practice
• Marketing is key if you want to succeed as an entrepreneur
• Build up one aspect of your business before you let one go
• Create an email list and keep up with the people who attend your classes or workshops
• Provide value to people on your email list, and don’t simply sell them stuff
• Pick a couple of social media aspects and focus on them, instead of trying to do it all
• Focus on quality instead of quantity
• A website is important, but you can keep it simple!
• If you are teaching full-time, get disability insurance – you are relying on your health and your body for your income!
• Get feedback on workshops or retreats that you are running
• Having someone to help you with logistics on your retreats can be really helpful so you can simply facilitate
• Have consistency in your offerings
• Start doing research about what people want out of a retreat before you put a down payment down
• Self-care should always be a priority – keep boundaries with your time
• Make sure you are being paid what you’re worth
• Be creative and have fun with what you’re doing!
• Find what your passionate about and teach to that
• Think outside the box and constantly be moving forward
• And much more… Here’s the episode!

Resources

Book Yoga Retreats

Connect with Tracey

• Tracey Delfs website