Nathalie Croix on Owning a Yoga Studio & Running Teacher Training Programs with Authenticity

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This week on the podcast, I am joined by Nathalie Croix who is the founder of the Shanti Yoga Shala, Shanti Yoga Teacher Training and the host of the Life on Earth podcast. On this episode of the podcast, Nathalie shares her journey as a yogi and yoga teacher, and how much of her learnings came from working as a studio manager for a number of years, before she decided to dive into owning her own studio.

Nathalie shares what it takes to run a successful yoga studio and yoga teacher training program, and how to fill workshops, trainings, and retreats while still maintaining your values, mission, and authenticity. Nathalie also shares some of the biggest business lessons that she’s learned through her yoga career, and the important of always learning, always taking care of yourself, and always coming from a place of love.

Enjoy!

Business Lessons from this Episode: 

  • Careers in yoga don’t happen overnight
  • Managing a studio is a great way to get a feel for the business side of owning a yoga studio
  • Learn how to use software, like MindBody Online
  • There’s a lot more to being a yoga teacher than just showing up and teaching the class
  • Have mentors / advisors that you can turn to when you feel like you are struggling or need to talk to someone about your business
  • You need to be authentic with what you want to serve your community with as a studio owner
  • Don’t lose your values, your voice, your mission statement, and what you want to serve your community with
  • Allow east to mix west when you’re training teachers – it’s important for us to recognize that we can honor the past while still being modern yoga teachers
  • You need to keep updating your yoga teacher training manuals – once you do the work, there is still more work that needs to be done!
  • At the bottom of it all, you need to live and love yoga and really be a yogi
  • When you deal with challenging situations between yoga and business you need to know your core values
  • Take care of yourself first and you will thrive in everything else
  • When it comes to being a new teacher, think outside the box to find teaching gigs
  • Teach part time in the beginning and do something else on the side – there are plenty of things you can do that can be in alignment with your yoga teaching
  • Find ways to assist from teachers you admire and learn from them
  • Don’t allow your personal practice to fall to the side and keep training yourself
  • Referrals are a great way to fill classes, workshops, retreats and trainings
  • Be accessible to your students
  • It’s important to always refine and listen to feedback, especially when it comes to running teacher training programs
  • Learn and grow everyday when it comes to your yoga business
  • You have to show up for the meetings, do the numbers, learn MindBody Online even if you don’t want to! It’s a part of the whole yoga business!
  • As a yoga teacher, you are your own boss and you need to do the things that you say you’re going to do
  • And much more… Here’s the episode!

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This episode of the podcast is brought to you by FavYogis! Here’s a business tool that’s really going to change the lives of yoga teachers.
The FavYogis app puts control and freedom in your hands. You can update your class schedule, offer YOUR OWN classes ANYWHERE, ANYTIME; and GET PAID all from your phone!
No more updating your schedule in multiple places and paying a ton of money each month for a software platform where students MIGHT stumble across your classes. Students simply open FavYogis and your schedule will be there.
On top of being able to send students notifications about class updates, set prices and ticket availability, and auto-send reminders to your students, you can also post workshops and events that will allow you to reach organic traffic through the search feature that you may never have been able to reach through simply putting the events on your website.
There’s a brand spanking new feature on the Fav Yogis App!!! Teaching a lot of classes? Now you can auto-generate text for sharing your schedule on social media. Along with the time and date you can optionally include the title and location of each class or event!
Head on over to the app store and download FavYogis for free! Use code MBOM and let them know that I sent you or sign up here!

Photos of Nathalie: 

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About the Podcast

Weekly interviews for yoga teachers packed with information to help you create, grow or expand your yoga business! Whether you are brand new to business or looking to take your business to the next level, there’s something for you.

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