The Legal Side of Taking Your Business Online with Cory Sterling

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This week on the podcast I am joined by Cory Sterling. Cory is the founder of Conscious Counsel and the author of “The Yoga Law Book: Legal Essentials for Yoga Professionals“.

In this episode, Cory and I dive into what yoga teachers need to know to run a legally sound business, and particularly what yoga teachers need to know to run a legally sound online business. We dive into liability, waivers, insurance, media releases, and much more!

The information discussed in this episode is not legal advice and you should always consult a legal professional to discuss your specific situation (country, state, and other circumstances).

Discussed in this episode:

  • How he found yoga during law school and decided to build a law firm focused on helping yoga and fitness professionals
  • What yoga professionals need to know about their legal responsibilities  
  • Why Cory wrote his book The Yoga Law Book
  • Accepting and not running from the legal realities of running a small business
  • The basic elements of a good waiver
  • How teaching online (whether streaming or recording) changes the potential for liability
  • Why you should call your insurance provider and make sure that you are covered to teach online 
  • What are the new legal issues that come up with more yoga going online (specifically why media releases are important(
  • Why legal documentation and conversation are so critical to  the long-term stability of a business
  • Why privacy policies are more important as more teachers and studios move their business online
  • How to find a good legal professional 
  • You can check out the free chapter on waivers at yogalawbook.com
  • Connect with Cory on Instagram
  • Email Cory at cory [at] consciouscouncil.ca
  • Get Cory’s book on all the legal essentials for yoga professionals: https://amzn.to/2UdvFkR
  • And much more…Here is the episode

This episode is brought to you by BeYogi. If you are in yoga teacher training, a full-time teacher, or a part-time teacher, beYogi has the best-rated yoga liability insurance to keep you covered in the event an injury happens. Plus they cover live streaming sessions between you and your students, which is very helpful as all of our business needs change over the next few weeks. Go to beYogi.com/mbom to get my exclusive $20 discount. That is beYogi dot com slash mbom. And if you’re not in the market for yoga insurance, they publish 2 articles per week about the business of yoga. I’m on their newsletter because of how great the content is, so I definitely recommend you subscribe. If you are a yoga teacher who is uninsured or considering switching providers, I 100% recommend beYogi. Again, to get the exclusive $20 off MBOM discount go to beYogi.com/mbom.


This episode is also brought to you by OfferingTree. When you’re a yoga teacher and you’re trying to build your digital presence it can be daunting, especially right now when you are trying to take your offerings online as fast as possible! OfferingTree set out to make creating your digital presence fun, easy and affordable. With one account you can create a website in minutes that has your schedule built right in. They also have email marketing tools to collect email addresses, send newsletters and automated emails to your subscribers. It all works seamlessly together with one account and one subscription. Forget spending all your time and energy just trying to remember what account does what and what your login information is! On top of that, OfferingTree has an embedded scheduling feature, so if you already have a website that you love, you can use it for online payments and scheduling.

To learn more about what OfferingTree can do for your digital presence visit offeringtree.com/mbom.  OfferingTree has been supporting MBOM for close to a year now and I not only love the product, but I also love the people! OfferingTree is providing special pricing for MBOM listeners so be sure to visit offeringtree.com/mbom to receive the discount.

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About the Podcast

Weekly interviews for yoga teachers packed with information to help you create, grow or expand your yoga business! Whether you are brand new to business or looking to take your business to the next level, there’s something for you.

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