The Power of Word of Mouth Marketing with Denise Vernieri

The Power of Word of Mouth Marketing with Denise Vernieri

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This week on the podcast, I’m joined by Denise Vernieri. Denise is a former educator with a Masters in English Literature and Writing, turned multi-six-figure business coach helping other soul-driven entrepreneurs, like coaches, yoga teachers, and wellness practitioners, create businesses in alignment with their purpose and vision of impact. She’s wildly passionate about helping soulful entrepreneurs build real wealth, lead movements, and create legacies while living a lifestyle that makes them feel wildly fulfilled.

In this episode of the podcast, Denise shares her journey of creating a successful business, including the business lessons she’s learned as an entrepreneur. We also discuss the power of word-of-mouth marketing, including what it is and how you can use it in your yoga business to get more clients, and much more.

Enjoy!

 

Why We Should Consider Offering Gentle Yoga with Ali Reina

Why We Should Consider Offering Gentle Yoga with Ali Reina

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This week on the podcast, I am joined by Ali Reina. Ali’s yoga journey began in 2014 when she took a yoga class to help prepare her body physically for a half marathon, but she was amazed at how yoga provided her with the mind-body-soul connection that alleviated any worries and anxieties that she brought to the mat.

A chronic health diagnosis a year later limited her physically, as she was unable to exercise in the same way. Gentle yoga classes were the only type of exercise that she was able to do, and for her, yoga became a critical part of her healing journey and lifestyle change.

A classroom teacher for 11 years, Ali decided to follow a new path in teaching others about the mind-body connection yoga has to offer. She received her 200-hour yoga teacher training and is also certified in yin yoga, chair yoga, and yoga nidra. She created her business, Gentle Waves Yoga, in 2021 to educate others and help them experience the benefits of the gentler styles of yoga, especially for those with chronic health conditions.

In this episode of the podcast, Ali shares her journey with yoga and chronic illness, the benefits of the gentler styles of yoga and why we should consider offering them to our students, as well as the process of creating her business and some of the biggest lessons she’s learned through the journey.

Enjoy!

 

How to Use Program Trials to Help You Create Amazing Yoga Programs with Helen Johnson

How to Use Program Trials to Help You Create Amazing Yoga Programs with Helen Johnson

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This week on the podcast, I am joined by Helen Johnson. Helen is a yoga teacher, studio owner, and Registered Nurse. She creates specialized programs to support people through pregnancy, birth, and the early years of being a parent, drawing on her experience as a health professional and a mom. Helen is passionate about designing and delivering meaningful programs that are based on experiential and scientific evidence.

In this episode of the podcast, we are talking all about program trials and how to use them to create amazing yoga programs. Helen shares what a program trial is, how to use one to create successful and full yoga programs, the benefits of offering programs vs. drop-in classes, and much more.

Enjoy!

 

How to Teach 1 to 1 Yoga with Clare Hudson

How to Teach 1 to 1 Yoga with Clare Hudson

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This week on the podcast, I am joined by Clare Hudson. Clare is a mom of two and a London-based personal yoga and meditation teacher with an intuitive approach to guiding individuals on their yoga journeys. With extensive training in London and India in various yoga styles and a specialization in one-to-one sessions, Clare creates a nurturing space for self-exploration. She also offers a unique program called “The Art and Business of Teaching Yoga One-to-One,” empowering yoga teachers to share their skills with authenticity and purpose. Clare ultimately aims to inspire others to embrace yoga as a transformative tool for self-acceptance.

In this episode of the podcast, Clare shares why she’s passionate about one-to-one yoga and her top tips for getting started, including finding clients, setting prices and building packages, creating a great class experience for your clients, getting referrals and marketing your services, and much more.

Enjoy!

 

A Heart-Centered Approach to Niching with Nyk Danu

A Heart-Centered Approach to Niching with Nyk Danu

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This week on the podcast, we are joined by Nyk Danu. Nyk is a certified yoga therapist whose specialty is back pain and anxiety relief. She is a yin yoga teacher trainer and yoga business mentor with a mission to help yoga teachers thrive and be of service while impacting their community.

Nyk is back on M.B.Om to talk all about niching! Her approach to niching is a bit different than what you may have heard before, as she approaches it from a heart-centered perspective.

In this episode, Nyk shares with us why her approach to niching is unique, how we can approach niching from a heart-centered perspective, how to implement this in our yoga businesses, why it’s important, and more.

Enjoy!