Blog Posts
4 Ways to Improve Your Career
Are you one of those people that just knew exactly what they wanted to do through school? The person that knew what to study and what direction they were going to go in? Or were you one of those people that really struggled with the direction they wanted to take when...
Small Business Myths You Shouldn’t Believe
If you’ve decided that it’s time to start a small business of your very own, then you’ll know how exciting it all is. Unfortunately, you’ll also know how terrifying it can be. A business, regardless of the size or shape, is a huge responsibility, and it’s stressful to...
First Impressions Count In Your Yoga Business
As more people embrace the wonders of yoga, the pool of yogis also becomes larger. This can make it difficult for you to stand out and generate income for yourself. It’s for this reason that first impressions really do count in the world of yoga, and making the right...
Moving Your Yoga Business Forward With Merchandise
As a seasoned yogi; you’ll be aware of how much stuff is on the market aimed at assisting and improving each of your yoga sessions. You probably have your favorite brands and may utilize the equipment that’s part of your studio rental costs, to help those you’re...
5 Tips for Creating a Successful Online Course
Online courses are all the rave these days, and for good reason! You create the course, you market the course, and then you make money, and if you're course is good enough, you can have years of passive income. What's not desirable about all of that? What some people...
How To Make Your Yoga Business More Secure
If you run a yoga business, cyber security may not seem like a big concern to you. However, in today’s digital world, it does not matter what type of service you provide, online security is a must. Do you have a website? Do you take card payments? Do you use services...
To Business Card or Not to Business Card?
That is the question. And a good one at that. Traditionally, you get a corporate job and they give you a personalized email address, a work station, and business cards. But when a company isn't providing business cards for us, do we need them? It's a debated topic and...
Is It Time To Expand Your Yoga Business Into A Bigger Studio?
A good sign that your yoga business is successful is running out of room to fit people in. Outgrowing your studio is a positive but it also means that you’ve hit your limit for growth. The only way to carry on growing is to move into new premises that can accommodate...
How to Become a Traveling Yoga Teacher
For us new yoga teachers, traveling & teaching yoga around the world may be our ultimate goal or adventure. I know, I know, traveling while teaching yoga (as a new teacher) sounds crazy. But I promise that if many yoga teachers, including myself, can do it, so can...
Throw A Successful Yoga Business Event
We all know how important throwing events can be for your yoga business. They get you out there to a larger audience, and allow you to meet people that support you in person, rather than just hearing from them through email or over the phone. It also opens a lot of...
Practicing Non-Comparison in Your Business
Over the last few weeks, we chatted a lot about creating websites and being on social media. One of the biggest things that these topics can bring up is comparison. It's easy to look at another yoga teacher's website and think why doesn't mine look like that? or why...
Why You Need a Yoga Teacher Resume
Creating a resume from scratch can be a big ol' pain in the butt. It's easy to update the resume you've had since high school or college and fire it off for every different job, but that's not always the most effective way to the land the job you want.... and...
Four Great Ways To Attract Customers To Your Yoga Studio
Owning and running your own yoga studio can be incredibly rewarding, but like everything else in life, it comes with its challenges. One of the largest is actually getting customers into your studio. These days, people are becoming more and more educated on their...
5 Ways a Website will Improve Your Career
Part 1 of a 3 part marketing series for the podcast was on websites and I answered the commonly asked question of "do I need a website?". While you never need to do anything, if you want to be a successful + sustainable yoga teacher, a website is a good idea. Here are...
Keeping Habits Sustainable & Learning More About Them
Habits. We all have them, no matter who we are. They contribute to a large portion of our life. Depending on your daily activities, you will arrive at different results. For example, someone eating ten cheeseburgers a day as a habit will often arrive at supremely ill...
Getting & Retaining New Yoga Students
The success and failure of your entire yoga business hinges on your ability to win new clients. Existing yoga clients are likely to stay with their instructors until those classes stop or become unpractical; therefore, achieving success with new students is very...
Building The Dream: Who To Hire For Your Yoga Business
If you’ve started pushing your yoga-based business forward, congratulations; growing a business or a brand is no easy feat, and you’ll understand the hard work and dedication that goes into your company. If you’re taking on more clients and customers than you ever...
Giving Your Business an Early Boost
If you want your business to succeed as much as you would like it to, you need to make sure that you are able to find some way to boost it early on. Having a nearly boost is often all that is necessary in order to be able to ensure that your business will stand the...
Managing Cash Flow at Your Yoga Business
One element of running a yoga business that can be a struggle is cash flow. This is something that all businesses need to manage carefully if they are to succeed. With that being said, read on to discover some tips for managing cash flow more effectively at your yoga...
Marketing Practices Bloggers Should Be Using
Bloggers and vloggers have been on the rise since the invention of the internet. There are so many people in the world who want to put their opinion out there for others to see - which is why social media is so successful; people get to spout their thoughts and...
Are You Giving Your Business The Edge It Needs?
If there's one word that is more relevant to the modern business world than just about any other, it would be innovation. Innovation is the key to being able to succeed in such an incredibly complicated, fast-moving, and competitive world. Trying to stand out from the...
5 Ways to Make Self-Care a Part of Your Daily Life
During the first week in January, I participated in an Instagram yoga challenge on self-care, and why yoga is sacred to our self-care. It got me thinking. Yoga is so, so important for self-care in my life. My mat is my place where I can laugh, cry, examine my life,...
Can You Expand Your Yoga Business Online?
With any business, entrepreneurs need to maximize the duality between the online and offline environment. Indeed, while more and more health-conscious adults are turning toward the ancient art of yoga for its multiple body and mind advantages, for many the journey...
Essential Kit for New Yogis
If you are well on your way to slipping into a new year exercise regime, then you may well have decided to give yoga a try. Yoga is one of those life-affirming activities that can help maintain not just your physical health, but also contribute to your mental and...
How to Stay Healthy at Work
Being healthy at work is a lot easier said than done. The workplace is naturally a stressful environment, regardless of what industry you work in. While teaching yoga can (sometimes!) be one of the more relaxing jobs, there are still moments of stress even as a yoga...
Best Yoga Apps for New Practitioners
If you’re getting tired of trying to convince your family and friends to try yoga then perhaps your last recommendation should be to check out one of the many mobile applications for beginners to yoga. In this post we’ll look at a number of popular yoga apps that are...
4 Tips for Finding or Creating Your Dream Yoga Studio
Whether you are just starting out on your quest to set up your own yoga business or whether you are a veteran of the game, it may be time for you to consider a new sanctuary in which to base your yoga classes. We all know that the best spaces that are most conducive...
How to Put Your Digital Marketing on Autopilot
Do you ever find yourself living your life in reaction to social media or emails requests, like Pavlov’s Dogs, jumping to attention each time you hear a “ding” from a notification? The digitally connected world we live in, can be incredibly harmful to our mental...
Travel Essentials for Yogis
We all know that travel can be super uncomfortable, stressful + chaotic, and I find that I need yoga to keep me sane more than ever while I'm on the road. I wrote a blog post about practicing yoga while traveling a few weeks back, so this week's post is focused on my...
Practicing Yoga While Traveling
Nearly 5 weeks ago, I left Canada to come travel + work in SE Asia. There are so many benefits to living + traveling abroad, but practicing yoga is NOT one of them. I will admit that I have struggled with my own self practice the entire time I've been teaching. I love...