Brett Larkin on Running a Successful Online Yoga Business


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This week on the podcast, I am joined by Brett Larkin! Brett is a yoga teacher, a yoga teacher trainer, and the founder of Uplifted Yoga, an online yoga and meditation community empowering students to personalize their practice and ignite their best life on and off the mat.

She’s instructed at top studios, companies like Google and Pinterest, and leads the world’s most interactive Online Yoga Teacher Training programs. She teaches to a social media following of over 400K people and her content on YouTube is streamed for 3 million minutes each month.

Brett has been teaching online for years now and she’s here to share what her career has been like, how she built a successful online business, tips for yoga teachers looking to create online yoga programs, and everything she’s learned along the way. Enjoy!

Enjoy!

Discussed in this episode:

  • How Brett first found yoga
  • Taking a yoga teacher training, but feeling afraid to dive into teaching
  • Why Brett started teaching online because she was afraid of trying to get a job at a studio
  • Balancing a full-time job with lots of in-person and online yoga teaching
  • How working with a coach helped Brett realize that she was working with a pessimistic view of what was possible as a yoga teacher
  • How changing our role models can help us achieve more
  • Brett’s entrepreneurial journey finding things that she could create for the people watching her videos on YouTube
  • Focus on listening to your students and creating products and services to solve their problems
  • When and why Brett started offering online yoga training way before it was common or even sanctioned by Yoga Alliance
  • What has Brett learned about creating a great online program (vs. In-person)
  • Why you should be thinking about investing your time and energy in building digital assets that last for the long-term
  • Push yourself to learn the difficult thing before you outsource them
  • You can’t do it all alone! Ask for help and invest in others
  • Why creating high-quality content online pays off
  • And much more… Here is the episode!

To find more about Brett’s programs, visit www.brettlarkin.com and watch her on YouTube

I am thrilled to announce that I just launched a bonus podcast called M.B.Om: Behind the Scenes over on Patreon. After releasing hundreds of podcast episodes, I want to create content that dives deeper into helping yoga entrepreneurs thrive and elevate their businesses. This where M.B.Om: Behind the Scenes comes in! Each week you will get bonus content from the weekly guest or me diving deeper into how you can take the teachings and apply them to your business. This podcast is designed for yoga teachers & studio owners who are ready to take it to the next level. If you enjoy M.B.Om, but have been looking for an affordable way to learn more, this is it! For less than the cost of 2 lattes per month, you will get never before heard content that you can’t access anywhere else that will give you tangible ways to dive deeper into your yoga business. To learn more and join, please visit: https://www.patreon.com/mbomyoga


This episode of the podcast is brought to you by OfferingTree. If you’re interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree set out to make creating your digital presence fun, easy and affordable. With one account, you can create a website in minutes with email marketing tools to collect email addresses allowing you to send newsletters and automated emails to your subscribers. It all works seamlessly together with one account and one subscription. Already have your own website? No problem, because OfferingTree can embed seamlessly into your existing website. They’re always adding new features to their platform to make it even better. They just recently released a new waiver feature that let’s you easily add a waiver to your events and appointments. Adding a waiver protects you as a teacher and it keeps your students informed. If you’re looking for a single platform to take care of all your online and in-person teaching needs, then visit offeringtree.com/mbom. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

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About the Podcast

Weekly interviews for yoga teachers packed with information to help you create, grow or expand your yoga business! Whether you are brand new to business or looking to take your business to the next level, there’s something for you.

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