Niching

Mastering the Business of Yoga Podcast (M.B.Om.)

Niching means specializing in something or offering something that you are uniquely good at. This is one of the best ways to stand out as a yoga teacher. We have tons of resources to help you figure out what your niche is and how to hone it.

Why We Should Consider Offering Gentle Yoga with Ali Reina

Why We Should Consider Offering Gentle Yoga with Ali Reina

Download the Episode or Subscribe on iTunes!

This week on the podcast, I am joined by Ali Reina. Ali’s yoga journey began in 2014 when she took a yoga class to help prepare her body physically for a half marathon, but she was amazed at how yoga provided her with the mind-body-soul connection that alleviated any worries and anxieties that she brought to the mat.

A chronic health diagnosis a year later limited her physically, as she was unable to exercise in the same way. Gentle yoga classes were the only type of exercise that she was able to do, and for her, yoga became a critical part of her healing journey and lifestyle change.

A classroom teacher for 11 years, Ali decided to follow a new path in teaching others about the mind-body connection yoga has to offer. She received her 200-hour yoga teacher training and is also certified in yin yoga, chair yoga, and yoga nidra. She created her business, Gentle Waves Yoga, in 2021 to educate others and help them experience the benefits of the gentler styles of yoga, especially for those with chronic health conditions.

In this episode of the podcast, Ali shares her journey with yoga and chronic illness, the benefits of the gentler styles of yoga and why we should consider offering them to our students, as well as the process of creating her business and some of the biggest lessons she’s learned through the journey.

Enjoy!

 

HOSTED BY AMANDA KINGSMITH

Mastering the Business of Yoga Podcast (M.B.Om)

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Diversifying Your Income Streams with Amy Rohrer

Diversifying Your Income Streams with Amy Rohrer

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Download the Episode or Subscribe on iTunes! This week on the podcast I am joined by Kamini Natarajan. Kamini is a Kirtan singer and a digital marketer! On this episode of the podcast, Kamini and I dive into the business of Kirtan! We talk about her journey as a...

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How to Run a Successful Office Yoga Business with Kim Sin

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Download the Episode or Subscribe on iTunes! This week on the podcast I am joined by Kim Sin! Kim is a San Francisco based yoga instructor and entrepreneur whose mission is to bring accessible, effective yoga and mindfulness to the workplace. In this episode, Kim and...

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Creating a Membership on Pelvic Health with Shannon Crow

Creating a Membership on Pelvic Health with Shannon Crow

Download the Episode or Subscribe on iTunes! This week on the podcast I am super excited to have Shannon Crow back on the podcast! The last time I talked to Shannon on the podcast was in the fall of 2018! Since then, Shannon has continued to grow The Connected Yoga...

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Mastering the Business of Yoga podcast

Mastering the Business of Yoga Podcast (M.B.Om)

Welcome to M.B.Om, a podcast all about mastering the business of yoga – I’m so glad that you’re here!

As your host, I’m dedicated to bringing interesting and inspiring yoga teachers to your ears. I’ve sought out yoga teachers who have been successful in the yoga industry to help teach you about the business of yoga; the possibilities of being a yoga teacher, the realities of being a yoga teacher + the awesomeness of being a yoga teacher.

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