Niching

Mastering the Business of Yoga Podcast (M.B.Om.)

Niching means specializing in something or offering something that you are uniquely good at. This is one of the best ways to stand out as a yoga teacher. We have tons of resources to help you figure out what your niche is and how to hone it.

Yoga for Bikers Revisited with Gregory Ormson

Yoga for Bikers Revisited with Gregory Ormson

Download the Episode or Subscribe on iTunes!

This week on the podcast, I am joined by Gregory Ormson. Gregory is a yoga teacher, an author, and a passionate biker. His yoga writing is published in 23 national and international magazines, journals, and online sites with over 5 million dedicated readers. Some of his articles have logged nearly 400,000 views and have been shared over 7000 times.

Known as #motorcyclingyogig, Gregory has taught yoga for bikers since 2017 at Superstition Harley Davidson, the only dealership in the country to hold yoga classes in its facility. Gregory first came on the podcast back in 2017 to share his business and unique niche with listeners, and he is back today to share how things have been going, what he’s learned through his career, as well as a little bit about his new book, Yoga Song.

Enjoy!

 

HOSTED BY AMANDA KINGSMITH

Mastering the Business of Yoga Podcast (M.B.Om)

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Susi Hately on Functional Movement, Anatomy & Yoga Business

Susi Hately on Functional Movement, Anatomy & Yoga Business

 Download the Episode or Subscribe on iTunes! This week on the podcast I am joined by Susi Hately. Susi has a B.Sc. in Kinesiology with a focus on Exercise Physiology, is a yoga teacher, a yoga therapist, and a lover of anatomy and functional movement. After working...

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Corporate Mindfulness, Meditation & Yoga with Trish Tutton

Corporate Mindfulness, Meditation & Yoga with Trish Tutton

Download the Episode or Subscribe on iTunes! This week on the podcast I am joined by Trish Tutton from Banff, AB! I met Trish back in 2014 when I started working for lululemon and she was the Banff store's ambassador. Since then, I've had the pleasure of seeing Trish...

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Jessica Murphy on Creating the Dirty South Yoga Fest

Jessica Murphy on Creating the Dirty South Yoga Fest

Listen on iTunes or Download Here. This week on the podcast I am joined by Jessica Murphy, who is a yoga teacher, podcast host, and the founder of the Dirty South Yoga Fest based out of Atlanta, GA. On this episode, Jessica shares her yoga story, what inspired her to...

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Anastasia Shevchenko on Creating the Berlin Yoga Conference

Anastasia Shevchenko on Creating the Berlin Yoga Conference

Listen on iTunes or Download Here. This week on the podcast I am joined by Anastasia Shevchenko who is the founder of the Berlin Yoga Conference. Anastasia was born in Ukraine, grew up in Canada, and is now living in Berlin. Anastasia has been practicing yoga since...

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How to Rock Your Yoga Retreat + Business with Paloma Neuman

How to Rock Your Yoga Retreat + Business with Paloma Neuman

Listen on iTunes or Download Here. Paloma has been practicing yoga for a number of years, and after working for lululemon and managing a yoga studio, she decided that she wanted to create her own business. Paloma decided to blend her love of yoga and travel to create...

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Traveling & Teaching Yoga with Brytta Byers

Traveling & Teaching Yoga with Brytta Byers

Listen on iTunes or Download Here. On this episode of the podcast, I'm joined by Brytta Byers from Xanadu Yoga. Brytta is a traveling yoga teacher, who is currently based in Chicago. Brytta came to yoga from an acting background, and fell in love with teaching in...

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Mastering the Business of Yoga podcast

Mastering the Business of Yoga Podcast (M.B.Om)

Welcome to M.B.Om, a podcast all about mastering the business of yoga – I’m so glad that you’re here!

As your host, I’m dedicated to bringing interesting and inspiring yoga teachers to your ears. I’ve sought out yoga teachers who have been successful in the yoga industry to help teach you about the business of yoga; the possibilities of being a yoga teacher, the realities of being a yoga teacher + the awesomeness of being a yoga teacher.

To be the first to know about new episodes, be sure to subscribe to the show: 

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