Expanding your yoga business often means hiring more people or teaming up with others so that you can deliver more to your customers. Hiring employees can be difficult when you have high standards but perhaps not a lot of experience in hiring people. Trying to find the right people to work for you is tricky when you need them to have not only the right skills but also the right attitude and outlook to work for your business. Some creative strategies for recruitment can help you to find the right hires so you can grow your business. Try these ideas to find good matches for your yoga business.
Take on the Newly Qualified
Many businesses are reluctant to hire people who don’t have much experience. It’s understandable to want more experienced staff but there are benefits to hiring people who may have newly qualified as yoga teachers. By following the example of Teach for America jobs and hiring people who don’t have any experience, you can teach them in exactly the way that you want. It’s also less expensive to hire people with less experience. Newly qualified people will be eager to get started too, with plenty of enthusiasm that will benefit your business.
Provide Comprehensive Training
Another way to open up your available positions to more people is to offer them full training. Whether you’re looking for yoga teachers, a receptionist, or anyone else to help you run your business, offering to train them can help you find the right people. Instead of focusing on people with the right training and experience, you can turn your attention to looking for the right attitude and values. Find someone who will fit into your company culture first, then teach them what they need to know so that they are an all-around perfect fit for your business.
Advertise Where Your Audience Is
When you’re promoting any roles that you have available for staff, make sure you’re advertising where they can be found. This can involve taking a creative approach to advertising your jobs. You might use marketing channels like music or video streaming sites, especially if you can target people watching or listening to anything related to yoga. Look for yoga magazines and websites, as well as job sites specifically for jobs related to yoga. This will help you to target the right people in the right places.
Hold a Recruitment Event
Sometimes, holding an event can be a good way to attract people to your business. This might be a smart idea if you need to hire multiple people. It will allow you to meet some prospective candidates and it will give them a chance to get to know your business. They will be able to get a feel for how your business operates, what the culture is like, and whether it’s the right place for them to work. This type of event might not suit everyone, but it can be an interesting way to find new hires.
Use these creative recruitment strategies to find the right staff for your yoga business, whether you need yoga teachers or admin staff.
Image from Pixabay – CC0 License
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