From Yoga Studio to Yoga Collective with Jennifer Elise

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This week on the podcast, I am joined by Jennifer Elise. Jennifer is a former studio owner who decided to shut down her physical location due to the pandemic. She pivoted and opened an online yoga and fitness collective called Amate Society!
In this episode of the show, we discuss what inspired Jennifer to open her studio, and then why she decided to close her physical doors. We also discuss the decision to pivot and open a yoga collective, what that has been like, how it’s been going and what she’s learned throughout the process.

Enjoy!

Discussed in this episode:

  • Jennifer’s yoga story and how she went from yoga practitioner to yoga studio owner
  • What experiences as a yoga teacher-led Jennifer to want to create her own yoga studio?
  • What was the transition to offering classes online like?
  • Where did the idea of creating a yoga collective come from?
  • How does a yoga collective work and what makes it different than a yoga studio?
  • How does a yoga collective support teachers and community?
  • What was the initial reaction of teachers about joining the collective?
  • What types of teachers thrive in a yoga collective vs a traditional studio environment?
  • What is the future of yoga collectives?
  • And much more… Here is the episode!

Jennifer & I continue this conversation on M.B.Om: Behind the Scenes over on Patreon. For less than the cost of 2 lattes per month, you will get access to this exclusive episode with Jennifer, as well as over 20 never-before-heard episodes that you can’t access anywhere else that will give you tangible ways to dive deeper into your yoga business. To learn more and join, please visit: https://www.patreon.com/mbomyoga


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So if you’re looking to save time, energy, and money in your yoga business, OfferingTree is hands-down the software for you. Go to offeringtree.com/mbom to learn more and get your discount.

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About the Podcast

Weekly interviews for yoga teachers packed with information to help you create, grow or expand your yoga business! Whether you are brand new to business or looking to take your business to the next level, there’s something for you.

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