Hope Zvara Part 2: Running a Successful Yoga Teacher Training Program

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This week on the podcast I am joined by Hope Zvara. Hope is a yoga teacher, a motivational speaker, a best selling author, a yoga studio owner, the CEO of Mother Trucker Yoga, and so much more. Hope joined me on the podcast last week to talk about her yoga journey, running a yoga studio, and teaching online, and you can listen to that episode here.

This week, we dive into all things yoga teacher training! Hope shares her journey offering yoga teacher training programs, including why she started her own teacher training program, and how she was able to set herself apart from other people in her area. She also shares tips for how to uphold the standards in a teacher training program and how to ensure you are offering a quality program. She talks about strategies for how to fill your programs and other business lessons she’s learned throughout her journey as a teacher who trains teachers, amongst so much more.

Enjoy!

Discussed in this episode:
  • As teachers, we need to understand why we are teaching something or recommending something
  • This bothered Hope, so she started training more deeply outside of yoga teacher trainings
  • Hope trained with Leslee Bender and Katy Bowman, as well as did anatomy trains and hands-on trainings
  • We have to help our students get into the poses in a way that works for their bodies – it doesn’t help someone to be thrown into a pose that doesn’t feel good
  • “How does this help someone in their everyday life?”
  • As yoga teachers, we need to teach to the people who are in our classes
  • Being a yoga teacher trainer is a job, we can’t take lightly! We are responsible for certifying someone to manipulate someone else’s body and this is something very serious.
  • We need to get comfortable telling people that we don’t know something
  • In most cases, we shouldn’t be touching our students
  • How do we cover it all in 200-hours? Hope gives a lot of homework and reading in between that pushes people a ton.
  • We need to start looking at teacher trainings as a much bigger deal than “my teacher is struggling and I need to make more money”
  • How we can uphold the standards in yoga teacher training programs
  • When you take your business seriously, you get a higher quality of student who want to train with you
  • Are you people asking you to host a teacher training?
  • What makes what you do different from everybody else?
  • How am I going to run this? What can I bring into the training? Do your dates work? How am I going to deliver this material?
  • Co-leading might be a great option if you are feeling uncomfortable or uncertain with how to deliver certain aspects of a teacher training program
  • Make sure that you are prepared for what you are planning to offer
  • Having a referral program can be a really helpful way to get new people signed up for your programs
  • If you own a yoga studio, build out small workshops that might relate to your trainings and see how people respond to them and what feedback you get
  • Put flyers up in your community and where your target market is about your trainings and offerings
  • If no one is signing up for stuff via your emails, it’s time to look at a different strategy
  • If you want to make enough money to support yourself, you need to treat what you’re doing like a business
  • Everything is an exchange, sometimes it’s money and sometimes it’s not, but you need to have that exchange and it needs to be balanced
  • Don’t be afraid of setting up contracts for your yoga teacher training program
  • Do your homework and ask questions!
  • And much more!

Connect with Hope: 

Hope Zvara

Listen to Part 1 of the podcast with Hope here! 


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About the Podcast

Weekly interviews for yoga teachers packed with information to help you create, grow or expand your yoga business! Whether you are brand new to business or looking to take your business to the next level, there’s something for you.

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