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This week on the podcast I am joined by PJ Taei who is the founder of Uscreen–a simple video platform home to YOGA with Adrienne, SarahBeth Yoga, Wanderlust, and more.This episode could not have come at a better time!
As yoga teachers and studios around the world work towards taking their businesses online, this episode will support you in understanding how to start creating videos for an audience on YouTube, Vimeo or another like platform, and then start to build a paid audience as a membership.
PJ and I talk about how to get started, how to build your audience, what you need to know about filming online, how to create a membership for your students, and more.
Enjoy!
Discussed in this episode:
- PJ’s career background and how he came to starting Uscreen
- Why creating video content is so valuable for marketing yourself as a yoga teacher
- How can you monetize your video content
- Why creating an online membership is a valuable way to monetize your skills as a yoga teacher (and likely more valuable than only doing free content)
- How do you get started online as a yoga teacher in a competitive market
- Why keyword research is important when you’re creating video content for YouTube
- If you’re just starting with online yoga content, should you start with a membership site or should you start with making videos just on YouTube?
- How can we make our clients see the value in our content when we are also producing free content and giving it away?
- Why email funnels are so valuable for selling a membership or subscription yoga product
- Everything you need to know about Uscreen and creating your own membership site with their tools
- Learn more about Uscreen at https://www.uscreen.tv/
- Connect with PJ at pj [at] uscreen [dot] tv
- And much more…Here is the episode
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