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This week on the podcast, I am very excited to be catching up with Jules Mitchell. Jules was a guest on season one of the show and we talked about her background in biomechanics, how she incorporated biomechanics into her yoga teaching, and how to find your specialty as a yoga teacher.
In this episode Jules shares how her yoga business has evolved over the past three years to focus more on workshops & trainings around the world, the process of writing and publishing her book, and the challenges facing the yoga industry when it comes to money.
Enjoy!
Notes from this episode:
- Check out Jules’ first appearance on the show
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Catching up with what Jules has been up to since her first time on the show including moving to Las Vegas from LA and transitioning out of group classes and traveling to lead workshops
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What went into the process of writing her book and working through the publishing process
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Ways to grow your yoga business when you’re not teaching regular group classes
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Teaching private classes and finding customers that are looking for what you’re offering
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The reality of building a business around traveling and teaching workshops and creating routine and structure when you are traveling a lot
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Negative attitudes towards money in the yoga industry, and how we can overcome those and work through them as yoga teachers
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What yoga studios could learn from the way pilates and spin studios run
- And much more… Here’s the episode!
Connect with Jules:
Jules and Charlie Reid will also be in Golden, BC this summer to present a comprehensive 3-day course that focuses on resistance stretching as both a practice and an assessment tool. Resistance stretching is a practice well utilized across disciplines, including yoga teachers, fitness professionals, as well as massage/manual therapists. Where most stretching techniques utilize passive methods, this approach puts the student/client in the driver’s seat, making for a safe and effective hands on approach to mobility and control through a range of motion.
Yoga teachers without much hands on adjustments training will develop skills in compassionate touch while learning about resistance, load, and muscle contraction types. Practitioners with high level experience in hands on approaches will be able to apply the concepts in this course to their current protocols, expanding their treatment toolbox. Beyond the stretching techniques, Jules and Charlie troubleshoot mobility issues as they arise, providing you with insight into their talent for assessment and exercise/pose selection. As a result, you get a comprehensive program that includes the biomechanical and neuromechanical theory behind the system, dozens of stretches, mobility drills, dosage guidelines, and problem solving. You’ll also get plenty of hands-on practical training, enabling you to apply these methods immediately after the course.
Want to join me on a tropical adventure in Costa Rica this fall? Meghan Pherrill and I are co-leading a retreat for yoga teachers at the beautiful Bodhi Tree Yoga Resort November 2-9, 2019 and we’d love for you to join us.
I am super excited to announce a new partnership with Schedulicity! Schedulicity is an online booking software that allows you to do everything from booking clients, to taking payments, to communicating with your clients. I personally love Schedulicity because I can do all of my bookings through one easy platform. This week’s Schedulicity hot tip of the week is with Blake!
If you’ve been wondering how an online schedule can help you with your business, email Schedulicity at support@schedulicity.com or visit schedulicity.com for a chat with one of their support rockstars!
Has your yoga studio’s growth become stagnant? If you’re like many studio owners I talk to, you’ve tried every marketing tactic under the sun. You started a blog, you’re posting regularly on all the social media sites, running challenges, sending out newsletters blah blah blah. Long story short, you’re doing a TON of work… and barely paying the bills.
What if there was an easier way? A way to get new students regularly coming through your door without having do work so darn hard to get them there? A Proven system that will consistently bring in 20+ new paying students to your studio each and every month? Well there is… Ron Medlin and his team at www.getyogastudents.com have developed a 3-step system that will help you quickly grow your yoga studio to 6-figure profits and beyond without being shackled to your business.
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